Four tiers. One philosophy.
Pick the level of launch you're ready for. Every tier delivers 100% artist-owned assets. The three launch tiers add a transparent 5% net-revenue partnership with a published buyout.
Starter Pro Session
For serious, prepared indie artists who want professional results without committing to a full launch package yet. Bring 2 songs written and ready to perform — leave with release-ready masters, cinematic photos, and a social content package.
Produced by Chris McWhorter with creative direction and performance focus. Partners with veteran engineer Ryan Poole for technical execution and mixing.
- 5 hours of studio time at The Hideout, Music Row
- Professional utility player (guitar, bass, drums, keys) on your 2 tracks
- Professional mixing and release-ready mastering
- Full video documentation → social media content package (BTS + process)
- 2-hour cinematic photoshoot (headshots + lifestyle), edited hi-res files
- Optional add-on: distribution & release assistance
Requirement
Songs must already be written and the artist must be prepared to perform them.
Not included
Website, PR push, booking agent intro, fan subscription — those live in the full launch packages below. Clear upgrade path when you're ready.
Ready for the full rollout?
Own Your Art
The complete launch package — image, music, film, web, and commerce. Everything an indie artist needs to look and earn like a signed act.
- Vision & strategy session
- 2-hour professional photoshoot at The Hideout
- Record, mix & master 4 songs + full video capture
- Nashville landmark interviews
- 3 documentary-style story videos
- BTS music video for every recorded song
- Pro website + Stripe merch store
- Fan subscription / club setup
- Branded email + domain registration
- EPK assets & downloadable press kit
- Freelance booking agent introduction
Amplify Your Art
Everything in Own Your Art — plus serious PR firepower and a 30-day content strategy to make sure your launch actually lands.
- Everything in Own Your Art
- 15 hours of dedicated freelance PR & brand identity work
- Press kit overhaul + targeted outreach
- 30-day post-launch content strategy
- Refined positioning & messaging across platforms
Launch Your Art
A label-tier launch — full studio band, expanded shoot, mini-documentary with paid distribution, and 60 days of follow-through.
- Everything in Amplify Your Art
- 8 songs recorded with a full studio session band
- Expanded photoshoot (multiple looks & locations)
- 40 hours of high-intensity PR work
- 30-min professional mini-documentary
- $1,000 ad budget to push the documentary
- 20 ready-made social clips + automated scheduling
- Extended booking agent support
- 60-day post-launch follow-up & optimization
Selective roster · Limited slots per month · Application review within 48 hours
Payment terms: 50% deposit secures your package · Remaining 50% Net 10 from end of session
Every tier: 5% net revenue. Published buyout. No splits.
Net revenue means after platform and distribution fees only. No royalty on your existing catalog or self-produced physical merch.
Read the Partnership Model →Compare every deliverable.
| Feature | Entry point Starter Pro Session $2,500 | The foundation Own Your Art $5,000 | Add the megaphone Amplify Your Art $7,500 | The full label-grade rollout Launch Your Art $15,000 |
|---|---|---|---|---|
| Songs recorded, mixed & mastered | 2 (with utility player) | 4 | 4 | 8 (with session band) |
| Studio time at The Hideout | 5 hours | Full sessions | Full sessions | Extended sessions |
| Professional photoshoot | 2 hours | 2 hours | 2 hours | Expanded multi-look |
| Story / documentary videos | 3 short films | 3 short films | 3 + 30-min mini-doc | |
| BTS / social content package | Session content pack | Per song | Per song | Per song + 20 social clips |
| Website + merch store + fan club | ||||
| Branded email + domain | ||||
| EPK & press kit | ||||
| Booking agent introduction | Extended support | |||
| Dedicated freelance PR hours | 3 hrs | 15 hrs | 40 hrs | |
| Post-launch content strategy | 30 days | 60 days + scheduling | ||
| Paid documentary ad budget | $1,000 | |||
| Distribution & release assistance | Optional add-on | |||
| Net-revenue royalty | None | 5% | 5% | 5% |
| One-time royalty buyout | — | $2,000 | $3,000 | $6,000 |
| Apply → | Apply → | Apply → | Apply → |
Net revenue = after platform/distribution fees only. No royalty on your existing catalog or self-produced physical merch you fulfill outside the store we build.